We weren't all born here, but we all live here. We are raising kids here. We are doing our best to leave the continent better off than the way we found it.
This is our company’s journey.
We hold ourselves to these commitments:
- We mentor local creatives and seek out the best talent in the countries in which we work. Clients and their stakeholders will hear directly from rising African talent who work on their projects.
- Being cost effective for Clients is a moral obligation: every cent eaten by comms takes away from the citizens the project seeks to assist. When you live here, you know what things cost, and we’ll tell the Client that.
- We work in locations that range from the merely inconvenient to the downright unstable. We are very experienced in this, and take no unnecessary risks for ourselves or our Clients.
- We are well versed in the practical issues of economic development, and we only work on projects we believe will have a long-term, sustainable, positive impact. We know a water program without a maintenance plan when we see it, and can smell a PR junket from a mile away.
- Change takes time. We take on projects that have the appropriate time horizons and a razor focus on results. You’ll have to be happy to live with us for a while.
- It is not an option to not travel — for sometimes the story will not be told without a witness — but we target the smallest environmental footprint as is possible within the scope of our projects. Carbon off-set calculations will be provided in all Client budgets. And we’ll complain until they stop parking the Land Cruisers in the sun, with the engines on, blasting air-conditioning into empty vehicles.
- We are fun folks, but we take this work very seriously. We deal with important, challenging and often uncomfortable issues. Our subjects know what they are doing: they put their trust in us to tell their stories in the hope that it will help their communities. We are relentless in ensuring their trust is rewarded.
